Tuesday, August 3, 2010

JARON . . . FROM JARON AND THE LONG ROAD TO LOVE . . . SAYS COUNTRY WENT POP . . . NOT THE OTHER WAY AROUND:

JARON AND THE LONG ROAD TO LOVE have had one hit country record, "Pray For You". The rest of their music has an arguable "pop sound". Singer JARON (LOWENSTEIN) offered this take on the pop crossover in today's country music.

--Here's how he explained it to "Entertainment Weekly", quote, "The reality is that if you ask KID ROCK or DARIUS RUCKER . . . they'll tell you the same thing: country went pop, we didn't go country.

--"We set out to make music and find an audience, we just need an audience that appreciates us and connects with us. If you listen to a KEITH URBAN or LADY ANTEBELLUM song, those are straight-up pop songs. Country just expanded.

--"They still have traditional, but they have new country too. I think there was a redistricting, a rezoning of genres, and country said, 'Hey, we'll take those listeners.' People don't care anymore what it's called, they care about engagement."

(--Do you agree with Jaron? Do you belive it was a natural progression that we started hearing the music of TAYLOR SWIFT and CARRIE UNDERWOOD and LADY ANTEBELLUM.)

(--Or do you disagree with Jaron? Do you think pop artists "invaded" country music? Is that bad for the genre? Are you mad or just annoyed?)

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